Bring Back Jack

The New Hampshire Liquor Commission is teaming up with Jack Daniel’s to encourage customers to return and recycle glass bottles to celebrate Earth Month.  

How Does It Work? 

Each Saturday from April 5 to May 10, customers can return empty glass wine and spirits bottles at select NH Liquor & Wine Outlets for exclusive product incentives. Please note specific dates and times of events below. 

Through “Bring Back Jack,” a first-of-its-kind recycling initiative launched in April 2023, NH Liquor & Wine Outlet customers have recycled nearly 70,000 pounds of glass. 

How can I receive discounts? 

Bring at least 12 empty glass wine or spirits bottles to select Outlets to receive $25 off a purchase of $150 or more at NH Liquor & Wine Outlets. 

If you’re a New Hampshire bar/restaurant owner, bring at least 107 empty glass bottles (an ode to Jack Daniel’s Old No. 7) to receive 10% off an in-store purchase up to $10,000. 

Coupon restrictions apply. Please see below for details. 

Where Do I Drop Off Empty Bottles? 

Customers can “Bring Back Jack” at the following NH Liquor & Wine Outlet locations from 11 AM – 2PM: 

April 5 – Manchester NH Liquor & Wine Outlet - 68 Elm St, Manchester, NH 

April 12 – Nashua NH Liquor & Wine Outlet - 25 Coliseum Ave, Nashua, NH 

April 19 – West Lebanon NH Liquor & Wine Outlet - 265 N Plainfield Road, West Lebanon, NH 

April 26 – Portsmouth NH Liquor & Wine Outlet - 605 US-1 BYP South, Portsmouth, NH

May 3 – Concord NH Liquor & Wine Outlet - Exit 17

May 10 – Tilton NH Liquor & Wine Outlet - 80 Market Street, Tilton, NH 

Bottles will only be accepted at the above store locations on the indicated date during the promotional event time. 

Why Should I “Bring Back Jack”?  

Bring Back Jack allows you to save on NH Liquor & Wine Outlet purchases AND make a lasting difference. Although glass can be recycled endlessly, the glass recycling percentage in the U.S. is only 30%, according to the U.S. Environmental Protection Agency. Additionally, approximately 7.6 million tons of non-recycled glass waste go into American landfills each year, which is about 5% of all waste. This program allows customers to easily recycle glass bottles that would otherwise end up in a landfill.

 

What Happens To These Bottles? 

Following bottle collection, products will be transported to Recycleworks, a state-of-the-art processing facility dedicated to a zero-waste future for the food and beverage industry. The bottles will then be crushed into glass cullet and used to generate new glass bottles for beverages. 

For more information, read the press release here

Thank you for doing your part this Earth Month!

  

CONSUMER COUPON DISCLOSURE

Coupons valid until May 17, 2025. Coupon valid for in-store purchase only during redemption period at any NH Liquor & Wine Outlet – not for use online. Valid for individuals of legal drinking age only. No cash value. NHLC is not responsible for lost, damaged, or stolen coupons. Photocopies or digital versions not accepted. This is a one-time use coupon. Not valid on Lottery, NH E-ZPass, or gift card purchases. Cannot be combined with other coupon or promotional offers. Offer does not apply to on- and off-premise licensees. Other restrictions may apply.